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It Started with No

The Crons Brand™ creator, Pat Cavanaugh, grew up hearing all the garbage...

"Too small." "Too slow". "Can't compete." "You want to play in the NBA?" "You're crazy!"

"Forget about it." "It'll never happen."

He heard all the noise...and used it to motivate him.


When other kids were playing video games, he was shoveling snow from the courts to shoot baskets. So his hands wouldn’t freeze he cut the finger tips off his gloves to play.

He outworked the competition growing up and walked-on to the University of Pittsburgh basketball team despite scholarship offers from other mid-major Division 1 schools, because his goal was to play Division 1 at the highest level. Pat earned a scholarship and led Pitt to its first Big East win at Madison Square Garden as a freshman, prompting one courtside observer (the legendary Red Auerbach) to observe, "Who was that skinny white kid!" Pat went on to become the first walk-on to be named team captain not one but two years in a row for Top 10-ranked Panther teams.

After graduation he heard it again.

"You still won't play in the NBA, give it up."

He refused and worked even harder.

He worked himself into an invitation by the Philadelphia 76ers to play on their summer league team. The Orlando Magic invited him to try out and play with their starters the following summer.

Where one road ends, another begins. Although Pat's playing days came to an end, his competitive fire continued to burn brightly. He approached the business world with the same passion and drive that led him to succeed in athletics.

Pat went on to found his own company The Cavanaugh Marketing Network and guided it through a period of 8,000% growth on its way to being named an Inc. 500 company. It is currently ranked in the Top 1% of firms in its industry. Pat has been featured in numerous national business publications like Inc. Magazine and has been inducted into the Ernst & Young National Entrepreneur Hall of Fame.

More recently, he has founded Come Ready Nutrition, a sports nutrition company that best understands and provides the needs of sports nutrition for athletes on any level.

Pat Cavanaugh's life experience in setting and achieving his athletic and non-athletic goals provided the backdrop for his founding of The Crons Brand™ and Come Ready Nutrition.